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Posts:March 2013, Creativity

Break Through Buzz: Beauty on the Web

by Charlotte Haigh| March 29, 2013

Break Through Buzz is the creative stuff that impressed Ketchum’s creative community this week. Check out what captured our imaginations and inspires us to keep pushing the boundaries of possibility.

Visual Tsunami: Why Images Will Win Over Text

by Petra Sammer| March 28, 2013

Visual communication has always had a stronger impact in marketing than heavy text-based campaigns, but today we are seeing a dramatic shift in how people recognize, perceive and use information, changing how we work in marketing and, especially, public relations. I began my career as a journalist and had a proclivity for text along with […]

Break Through Buzz: Adidas Banks on Originals

by Charlotte Haigh| March 22, 2013

Break Through Buzz is the creative stuff that impressed Ketchum’s creative community this week. Check out what captured our imaginations and inspires us to keep pushing the boundaries of possibility.

The TED Effect

by Sue Maloney| March 19, 2013

I recently attended my very first TED conference – TEDActive 2013 – where hundreds gather in the desert for a week of inspiration, collaboration and of course, dozens of the latest TED talks. It was a phenomenal experience. But instead of just providing links to my favorite talks, I thought I might share a few […]