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Posts:November 2012, Creativity

Unlocking the Brain’s Secrets About Creativity and Decision Making

Unlocking the Brain’s Secrets About Creativity and Decision Making

by Rob Flaherty| November 19, 2012

During the Holmes Global PR Summit in Miami a couple of weeks ago, I had the privilege of hosting a session called “Unlocking the Brain’s Secrets About Creativity and Decision Making” with esteemed neuroscientist and best-selling author, Dr. David Eagleman. Our session explored his theories about the extent to which subconscious perceptions inform our daily […]

This Week’s Inspiration: Turning Useless Into Useful

This Week’s Inspiration: Turning Useless Into Useful

by Charlotte Haigh| November 16, 2012

Check out some of the most eye-catching campaigns and inspiring innovations shared throughout the past week by members of Ketchum’s global Creative Community.

Is There a Bias Against Creativity?

Is There a Bias Against Creativity?

by Karen Strauss| November 12, 2012

Why is it that so many of us in the communications world espouse creativity as a desired goal, yet reject creative ideas so frequently? Leading a large, talented and engaged creative community at Ketchum, I am often vexed by this paradox. We seem to be developing lots of brave and exciting ideas, yet too often […]