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Posts:September 2015, Communications

Sustainability & The Private Sector: A New Framework for Brands

by Monica Marshall| September 28, 2015

Last week, the United Nations codified the Sustainable Development Goals (#SDGs), building on the success of the Millennium Development Goals (MDGs) that launched in 2000 as a way to provide developing countries a framework to address social and environmental challenges around poverty, hunger, education, water and other fundamental human needs. The SDGs set a more holistic framework for addressing […]

3 Tips to Connect Your Global Organization (Video)

by Melissa Barry| September 25, 2015

Global organizations service clients throughout the world with diverse and talented teams and create revenue through a variety of streams. But large, cross-border talent pools require stepped-up communication and connectivity in order to work seamlessly and drive success. How can leaders think beyond the four walls of a local office and capitalize on the clear […]

What do clouds & digital integration have in common?

by Andrew Jennings| September 22, 2015

As a digital strategist I know my fair share about digital integration within agencies. Living in London, I also know quite a bit about the rain – stay with me here. Rain can be a nuisance, but it’s that same rain that helps flowers, plants and crops grow big and strong. If you want a […]

Fashion Week for All Women?

by Kelley Skoloda| September 17, 2015

New York Fashion Week (#NYFW) news seems to be permeating from almost every media outlet right now, ranging from the New York Times and the Huffington Post to the more traditional fashion and beauty media like Refinery 29, Pop Sugar and Eva Chen’s Instagram account. Walking on the streets of New York, you can experience […]

Epiphanies and Advice from Campers (Video)

by Mindy Rubinstein| September 16, 2015

Every two years, Ketchum sends our most promising young leaders off to Camp Ketchum for what we hope will be a transformative educational experience. Founded in 1986, Camp Ketchum is well recognized and celebrated as one of the most innovative training programs in the communications industry. This year, 80 campers assembled at Abbaye de la […]

Liquid Change: How Organizations Can Overcome Change Fatigue

by Michelle Mahony| September 14, 2015

In a not so distant past, change professionals would learn from business leaders that change was cyclical within their organizations (one or two per year), and each cycle had a beginning, middle, and end. In response, we would craft a multi-step, linear plan to help guide clients navigate that transformation – inevitably celebrating its conclusion […]