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Posts:May 2013, Communications

It’s Not What You Say, It’s What They Hear

by Keith Yazmir| May 30, 2013

An introduction from the Managing Director of Ketchum’s newest partner, maslansky + partners EMEA. The Right Language What’s the problem? In today’s digitally-powered world, saying something about a brand, product or issue has never been easier. So why does it feel increasingly difficult to be heard – to have an impact, change an opinion, drive […]

90 Years of Great Moves

by Rob Flaherty| May 29, 2013

Last week was an incredibly exciting week here at Ketchum as we commemorated our 90th anniversary on Wednesday May 22nd. Since that day, I have been overwhelmed by the number of emails and other communication I have received from clients, current and former colleagues and agency partners. It gives me great pride to serve as […]

Ten Good Reasons To Be Happy About The PR Agency Business

by David Gallagher| May 6, 2013

It’s customary at industry association events to discuss issues of common concern – the rising power of procurement, the threat of other marketing disciplines and questions about where growth will come from and which industries to specialize in.  It’s easy to define our common interests by our common challenges, and there is of course tremendous […]