Posts:December 2012, Communications

Back To Now: Grading ‘Agency of the Future’ Predictions From 2006

by David Gallagher| December 26, 2012

Among the more interesting items discovered in my annual year-end clean-up of old files, documents and correspondences: notes for a talk given at the UK PRCA annual conference in 2006 during which I tried to predict the ‘ideal agency of the future.’  This is not to be confused with a recent PRCA conference on the […]

A Lesson From College Football on Managing Your PR Career

by Bill Zucker| December 20, 2012

As a Wisconsin Badger alum and a huge fan of the football team, I took special note of the recent news that head coach Bret Bielema quit his job to take the same role at Arkansas. As a fan, I was sad to see a successful coach leave. But as a “boss” I was upset […]