Posts:May 2013, Break Through View

Producing At The Speed Of Culture

by Charlotte Haigh| May 28, 2013

Fast, good, or cheap: pick two. This adage resonates with PR professionals; as we compete for attention, we are forced to sacrifice quality for quickness to catch the eye of the overwhelmed consumer. But as I listened to Ken Kraemer, head of the Moment Studio, the real-time content newsroom at digital agency Deep Focus, I […]