NEWS + VIEWS
Posts:June 2021, Sports and Entertainment
The Hollywood Effect on Plant-Based Food Brands
by Jimmy Szczepanek and Tommy Ringhofer| June 25, 2021
Plant-based food brands, once considered niche products for yogis and hippies, have officially gone mainstream. Plant-based options are prominently displayed alongside the ground beef of your local supermarket and are popping up at Wendy’s (a Ketchum client), which just introduced the Spicy Black Bean Burger to its Made to Crave menu in three test markets. […]
The Tokyo 2020 (Yes, 2020) Olympics Countdown Is on!
by Gabrielle Scheder-Bieschin| June 24, 2021
After a year-long postponement, the Olympic and Paralympic Games Tokyo 2020 are less than a month away. While the journey to get here has been unpredictable, it served as a great reminder of the value we can bring as communications professionals to help our clients gracefully navigate unprecedented scenarios. Here are four lessons that our […]
