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Posts:June 2014, Cannes 2014

Painting Pictures With Words

by Petra Sammer| June 23, 2014

If there was one word on everyone’s lips in Cannes last week, it was “story.” But scratch below the surface and you’ll find the richer ground upon which great stories are built. I asked some of Ketchum’s Cannes delegates if they could sum up the main themes of the festival in a single word; following […]

About to be “Scene@Cannes”: Episode 6

by Brad Simon| June 21, 2014

We wrap up our Scene@Cannes interview series by reflecting on the inspiration that can be found at the Cannes Lions Festival and at home. We hope you enjoyed our series! Follow our Cannes adventures by viewing our Scene@Cannes social stream here.

Cannes Lions 2014: A Moment in the Sun for PR, with ICCO Leading the Way

by David Gallagher| June 21, 2014

One of the best lines I heard this week in Cannes, where the 2014 International Festival of Creativity still rages on, was a comparison between winning campaigns and haute couture fashion shows: what takes gold is like a new season’s line-up . . . sometimes impractical, often flamboyant but inevitably influential on mainstream tastes and trends. How […]

About to be “Scene@Cannes”: Episode 5

by Brad Simon| June 20, 2014

The Scene@Cannes interview series visits the Young Marketers competition to speak with Ketchum’s own Jerry Olszewski about the competition and what it means for young marketers. Follow our Cannes adventures by viewing our Scene@Cannes social stream here.

The Creativity Behind the Curtain

by Petra Sammer| June 19, 2014

Coming to Cannes and being inspired by the award-winning work – more than 1,000 Lions in 17 categories – is like diving into the deep end of a giant pool full of options and opportunities. You emerge with a new idea of what´s possible and how far you can go. Every winner at this year’s […]

About to be “Scene@Cannes”: Episode 4

by Petra Sammer| June 19, 2014

Our Scene@Cannes interview series continues to make waves at Cannes, this time featuring notable storytellers Keith Reinhard and Mary Lee Copeland. Follow our Cannes adventures by viewing our Scene@Cannes social stream here.