I Can Haz Conference?
For the past few years, nearly every corner of the marketing world has spent countless hours and resources trying to figure out how to best use social and digital media to help brands achieve their business and communications goals. Many of these conversations revolve around self-proclaimed “social media experts,” and almost all of them focus […]
Those Chilean Miners. . .
Several weeks have passed now since the dramatic rescue of the 33 Chilean miners, and many of us continue to ponder the spectacle we just witnessed. One of the miners became a huge celebrity in the U.S. (appearing on Letterman and at the New York Stock Exchange and the New York Marathon), and several movies […]
Big Personality Newscasters and Partisan News Sites Are Fragmenting Our World
Welcome to our brave new future: the only broadcast news we’ll get is from people with big egos, who are their own semi-celebrity brand and who tell us news with their personal slant, and the only journalist news we’ll get is from partisan news sites that are promoting their views of the world. This view […]
If You Haven't Checked into Foursquare, Now's the Time . . .
Foursquare, the mobile application that lets you check in to real locations to unlock virtual badges and real-world incentives and discounts, hit four million users recently. What’s important to note is Foursquare went from three million users to four million in 50 days according to GigaOm. It took them about a year to hit the […]