News Releases

Nov.20, 2009	Ketchum D.C. Announces Digital Strategy and Consumer Health Client Service Senior Hires Tim Weinheimer and Rebecca McCuiston have joined Ketchum's Washington, D.C., office, where Weinheimer will support Ketchum's digital and social media efforts at Ketchum Digital and McCuiston will support consumer and brand marketing at Ketchum's Well-Connected group.
Nov.18, 2009	Society for New Communications Research Recognizes Zócalo Group for its Digital Footprint Index Zócalo Group, a full-service word-of-mouth marketing agency and division of Ketchum and Omnicom Group, has been awarded the 2009 Excellence in New Communications Award for Measurement Innovation for its new social media diagnostic tool, the Digital Footprint Index.
Nov.12, 2009	Beth Harris Joins Ketchum Sports and Entertainment as Senior Vice President, Director of Entertainment Beth Harris, former Executive Director of Marketing for Disney ABC Television Group’s Business Development and Digital Media division, has been appointed Senior Vice President and Director of Entertainment for Ketchum Sports and Entertainment.
Nov.5, 2009	Wall Street Journal Selects Ketchum Pleon as Agency Partner for Its Future of Finance Initiative The Wall Street Journal has selected Ketchum Pleon as its agency partner to develop communications strategy and media relations for the Journal’s Future of Finance Initiative, a unique international conference that addresses the most urgent priorities for global economic recovery.
Nov.4, 2009	New Book Applies Proven Investment Strategies to Rebuilding Corporate Trust Joachim Klewes and Robert Wreschniok of Ketchum Pleon, editors of a new management book titled Reputation Capital: Building and Maintaining Trust in the 21st Century, will be discussing their strategies and other aspects of reputation management at the European Centre for Reputation Studies’ (ECRS) fourth annual international symposium, on Nov. 13, in Munich.
Oct.21, 2009	Ketchum Pleon London Appoints Paddy Blewer to U.K. Corporate Affairs Post Ketchum has announced the appointment of Patrick “Paddy” Blewer to the role of Associate Director, U.K. Corporate and Public Affairs, a role in which he will advise the agency’s global energy clients as well as support various clients’ corporate and financial communications needs.
Sep.30, 2009	New Energy Specialty Helps Companies Succeed Amid Energy Revolution Ketchum has announced the launch of Ketchum Energy, a specialty group focused on helping clients differentiate and advance their brands, products and positions in the dynamic energy industry.
Sep.22, 2009	Recent CEO Shuffles Highlight Rising Costs, Opportunities and Risks of Change at Top Ketchum has announced a new communication program called CEO Accelerator to help corporations position a new CEO for success and protect the financial and reputational investment corporations place in a new leader.
Sep.15, 2009	PRSA Seeks Industry Agreement on Measurement Standards The Public Relations Society of America has issued a new set of standards for measuring public relations' influence that is based on the recommendations of a group led by David Rockland, Ketchum Partner and Managing Director of Global Research.
Jul.30, 2009	Zócalo Group Unveils Digital Footprint Index to Help Brands Better Understand, Measure and Accelerate Social Media Engagement Zócalo Group, a full-service word-of-mouth marketing agency and part of Ketchum, has unveiled Digital Footprint Index, a social media diagnostic tool developed to improve where and how brands are discussed and recommended across social media channels.
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