Posts:September 2018, Uncategorized
Let’s Evolve Hispanic Heritage Month
by Sara Garibaldi| September 28, 2018
Some of us know that when the leaves begin to turn, and autumn nears, we’re approaching Hispanic Heritage Month. We start to see it pop up online and across programming on TV that celebrates it. Is it September? October? And what does it really mean? Here’s a quick 101.
Are We Approaching a Technology Tipping Point? Preparing for the Techruptors
by Lisa Sullivan and Melissa Kinch| September 25, 2018
Are we consumers of technology? Or are we being consumed by it? You may be surprised by the answer – it’s not as clean cut as you might expect.
2018 NFL Season Brings New – and Old – Challenges for America’s #1 Sports League
by Shawn McBride| September 21, 2018
The first two weeks of the 99th season of the NFL are in the books, and fans are in full-on football mode. The league continues to enjoy envious popularity but there are a variety of lenses that, when applied, can reveal slightly different perceptions about the degree of glory currently associated with the biggest sport […]
5 Things You Need to Know Right Now About the Meal Kit Industry
by April Rueber| September 18, 2018
It seems like every day there’s some breaking news coming from the meal kit industry. From mergers and acquisitions to new formats even targeting kids, Ketchum Food and its specialty food communications team, Cultivate, have the inside scoop with applicable takeaways for what it takes to rise above the chatter in this cluttered space.
The Five C’s of Using Paid Media to Optimize the Customer Journey
by Justin Coffin| September 13, 2018
Are you getting what you paid for? Think about your paid media provider relationship. Is it a partnership that pushes boundaries, or a transactional dialog without the benefit of critical thinking and strategic excellence? Media ad spending worldwide is expected to grow by 7.4 percent to $628.63 billion by the end of 2018 according to […]
Becoming Borderless & Remote: Changing the way we work together
by Ilana Shenitzer and Kim Essex| September 12, 2018
Whether working across time zones or across the hall, workplace flexibility and remote working opportunities are becoming more and more commonplace within both large and small companies across the globe. In fact, close to 50 percent of U.S. professionals surveyed report that they, at least partially, now work remotely.