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Posts:August 2011, Media

The Social Media Scene in Brazil and Beyond

by Ben Foster| August 29, 2011

Recently, I had the opportunity to travel to the world’s fifth-largest nation for a close-up look at how social media are evolving in the rapidly growing country of Brazil. During my trip, I had the chance to offer my impressions of the social media scene both in Brazil and the world in general for a […]

Digital Tweets from Ketchum Peeps – Aug 26

by Ryan Shell| August 26, 2011

This has certainly been one of the more eventful news weeks that I can remember as of late. Think about it. We had an earthquake. Steve Jobs resigned. And now there’s a hurricane barreling up the east coast and potentially headed to New York City.What’s even more impressive is that if you are an avid […]

The Art of the Relationship: Building Strong Connections with Today’s Media

by Nicholas Scibetta| August 24, 2011

Today’s rapidly evolving social media formats and new media technologies are creating as many new ways for PR pros to connect with the media as they are creating new ways of communicating for people. Facebook, Twitter, Foursquare and Google+ are among just a few of the always-on media that enable media relations specialists and corporate […]

If David Letterman Were a Digital Geek

by Jonathan Kopp| August 22, 2011

Recently, I wrote a blog post (“Dot What?”) and was interviewed in PRWeek about ICANN’s new scheme for radically transforming generic top-level domains (gTLDs) to go beyond the current dot-com approach to a more free-form structure that will enable people to create Web addresses in almost any name and language, up to 63 characters long. […]

Digital Tweets from Ketchum Peeps – Aug 19

by Ryan Shell| August 19, 2011

As I hunt for tweets from Ketchum employees to share with you each Friday, I tend to take in a lot of information. One tweet in particular this week took me to a story that had my inner nerd captivated by how a company used social media to “wow” one of their customers/fans. Make sure […]

Can You Read This Easily? If Not, Here's Some Help for Your Eyes

by Debra Forman| August 18, 2011

This blog post is for anyone who has looked at a computer screen, smartphone or iPad for a bit too long.I was surfing over the weekend and stumbled upon an infographic worth a second glance, as infographics often are. I shared it for the creativity of the content, and, lo and behold, in return, folks […]