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Posts:June 2010, Media

Ontologies, Football, Social Media and My Grandma

by Gianni Catalfamo| June 24, 2010

I have many fond memories of my grandmother. When she passed away at the ripe old age of 92, she was still pretty lucid and had the sharpest tongue I ever found anywhere — not unusual for the Florentine she was (although she’d whack me for this, as she was actually from the posh suburb […]

Seven Ways to Enhance a Website's Link Popularity

by Gianni Catalfamo| June 23, 2010

Many times we are asked by our clients questions like “What’s wrong with my website?” or “Is it adequate to support the interaction with bloggers?”  Achieving link popularity (i.e., having many people who link to your website) is very important, as it is one of the most important parameters used by search engines to build their […]

The #1 Digital Media Trend in PR

by Jonathan Kopp| June 15, 2010

Recently, I served as a panelist at  PRSA’s Digital Impact conference. The topic was “Where the PR Industry is Headed,” and we were asked to gaze into our crystal balls to name the top digital trends impacting the future of PR. It was tempting to talk about current tech obsessions — from the iPad to the social media […]

Brands Kick Off World Cup With Heavy Social Media Focus

by Nicholas Scibetta| June 3, 2010

The 2010  FIFA World Cup is so close you can almost feel the excitement, passion, and drama that will come when the best in the world showcase football, or soccer for the sake of this post, at its finest! If you’re like me you’ve been living, eating, breathing, tweeting and posting anything World Cup related. […]