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Posts:March 2019, Food

6 Trends From Natural Products Expo West

by Stefanie Hopwood| March 18, 2019

Last week, our Ketchum Cultivate team joined 86,000 attendees from around the world at Natural Products Expo West (NPEW) in Anaheim, the #1 show for natural, organic and purpose-driven brands. Retail buyers, distributors and investors hunted for the next big thing, while entrepreneurs and legacy companies shared their passions and new products. Every year, we […]

Transparency in Farming: Solutions Don’t Have to Be One Size Fits All

by Bill Zucker| March 5, 2019

I had the pleasure of moderating a panel this week at North American Meat Institute/Food Marketing Institute’s Annual Meat Conference. And while I expected the usual lessons about the importance of telling the farmer story to consumers, I walked away with a different lesson: Farmers don’t all need to adopt the same playbook to succeed […]