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Posts:October 2015, Media

Virtual Reality: Five Insights for Communications Professionals

by James Berg| October 15, 2015

When Facebook recently rolled out 360-degree video capabilities on the platform, it was a reminder that Virtual Reality (VR) headsets are set to be in consumer hands in 2016. This industry has been forecasted by Digi-Capital to surpass $30 billion in revenue by 2020. So, how can/will the communications profession embrace and inevitably utilize this technology? […]

Networking: How I Became a “Hunter”

by Barri Rafferty| October 8, 2015

Someone recently asked me, “How can I become a stronger networker and turn relationships into business?” I thought about the question for a while before answering. What have I gained from the multitude of events and professional mixers I have attended through the years? It was not always easy for me to network, how did […]

The Future of Natural Foods May Have Us Eating Crickets, Not Just Hearing Them.

by Amy Kull| October 5, 2015

A few Ketchum colleagues and I recently attended the 2015 Natural Products Expo East conference in Baltimore, Maryland. We saw firsthand that there is growing interest in naturals products, and how the once niche industry is evolving and growing. From companies that are just establishing their roots, to some of the biggest names in the […]