Graduate Fashion Week took over Samsung KX in Coal Drops Yard for the day to host a private portfolio view. An opportunity to showcase the Class of 2020 and provide a place of industry meetings. Showcasing digital portfolios from all courses and 26 fashion disciplines.
Seating and on-site viewing for the traditional catwalk and awards show would be limited to UK social distancing mandates. But it was the non-traditional elements that would fuel fashion world recognition, including unprecedented connections to fashion media, influencers, celebrities, and potential employers. Student fashion would be the star, and Samsung products would provide the showcase at every touch point.
In 2021, the Graduate Fashion Foundation will be celebrating 30 years as one of the world’s most important sources of new talent, and the charity will use the 2020 experience at Samsung KX to inspire future interactive events and promotional exposure.
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