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Ketchum’s Secret Superpower- Empathy - two paper cut-out figures sharing a single length of twine

Ketchum’s Secret Superpower: Empathy

by Michael O'Brien| July 19, 2021

I have always taken great pride in being a part of the Ketchum family, but never more than the last year. As an agency, we have truly lived our purpose, showing up for each other and our clients to do work that truly matters. The effort, resilience and care Ketchum people displayed daily was inspiring, […]

A Few Final Pearls for Life and Career - photo of loose pearls in an upturned shell

A Few Final Pearls for Life and Career

by Rob Flaherty| June 15, 2021

Over the course of my life and career, I’ve gathered many pearls of wisdom from the brilliant colleagues, clients and thought leaders I’ve had the pleasure of knowing and learning from. On my last official day of work before retirement, I’d like to share a few in the hopes that they help guide new and […]

Achieving Our Full Potential in the Public Relations Industry - image of gate opening onto a blue sky

Achieving Our Full Potential in the Public Relations Field

by Rob Flaherty| May 21, 2021

As I approach retirement in three weeks, I think about the progress the public relations field has made in 40 years. Four decades ago, our industry had already branched out from a singular focus on media relations, but it was still dominated by media relations — specifically, relations between our clients and mass media. We […]

Five Communications Strategies That Will Outlast the Pandemic - word bubble made up of index cards

Five Communications Strategies That Will Outlast the Pandemic

by Bill Zucker| March 25, 2021

The one-year anniversary of the near-global shutdown for COVID-19 has been a moment to reflect: on lives lost, on the promise of medical science and on a year of resilience. It’s also been a time to look ahead at how changes in our lives will impact business, the workplace and the role of communications. Executives […]

Top Tips Towards Client-Agency Nirvana - Two Hands Putting Together Puzzle Pieces

Top Tips Towards Client-Agency Nirvana

by Camilla Dormer| March 19, 2021

I recently returned to Ketchum, and agency, after eight years client-side. It’s felt like a coming home in many ways, especially since Ketchum gave me my very first break in PR, back in the late noughties. What I’m especially excited to bring back is fresh perspective of the client experience; eight years as a client […]