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Jonathan Kopp Author

Jonathan is a Partner and the Global Director of Ketchum Digital. He lives in Brooklyn with his wife and daughters, and is into the social web, progressive politics, cycling, scuba diving and travel. Connect with him on Twitter — @jonathankopp — or just about any other social network.

Social Media Risks & Rewards

by Jonathan Kopp| August 10, 2012

Altimeter Group has released a new report stressing the importance of social media risk management. I was interviewed for this paper, along with representatives from leading brands (including some Ketchum clients), like Dell, DuPont and IBM, as well as agencies, like KPMG and PriceWaterhouseCoopers, and vendors, like Salesforce Radian6 and Crimson Hexagon. It’s my pleasure […]