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Jon Higgins Author

Jon Higgins is responsible for Ketchum’s offices in Asia, Latin America and Middle East & Africa. In these regions, he is responsible for client stewardship, business development, and new ventures, as well as enhancement of the agency’s global reputation for creativity, innovation, and thought leadership. Jon is a member of Ketchum’s Executive Committee.

Prior to assuming this role in 2008, Jon was CEO of Ketchum EMEA, covering offices in the U.K., Germany, France, Spain and Italy, as well as an exclusive network of 20 affiliates.

In addition, Jon helped lead the creation, global launch and agency integration of the Ketchum Programming Process (KPP), an ambitious undertaking aimed at leveraging the agency’s digital strategy, creative resources and unique culture into a consistent approach to client programming.

Jon is based in Washington, D.C. He holds a bachelor’s degree from the University of Southern California.

30!

by Jon Higgins| August 27, 2010

This week, Ketchum Greater China is marking its 30th anniversary in the Chinese public relations market. With more than 150 employees in five major cities across the country, Ketchum Greater China is one of the keystones of the Ketchum’s global network in one of the world’s most rapidly growing markets. Among the special events that […]

Buzzwords

by Jon Higgins| August 20, 2010

I grew up in a one-stop-light town in rural New England.  So it came as something of a revelation when I eventually made it to the bright lights, big city, and in my first class at university, the Journalism 101 professor opened things up by announcing the newest entries in the Oxford Dictionary of English.   It […]