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Posts: Paul Middleton

Paul Middleton Author

Paul Middleton is a Corporate Communications Manager and splits his time between Ketchum’s Corporate Communications team and London visibility. Paul’s job means that he is often involved in Ketchum London’s work around media, events, awards, sponsorship, campaigns and social media. Paul brings a decade of PR experience and has worked on diverse initiatives including billion pound infrastructure projects, the Notting Hill Carnival and promoting London’s West End. Outside of work, Paul is a wannabe motorcycle racer, a devoted father and a slow but tenacious runner. He tweets using the handle @pjsmiddleton

Is Wearable Technology a Nightmare for the PR Industry?

by Paul Middleton| July 30, 2014

The calculator watch, introduced in the 1980s, was perhaps the original piece of everyday wearable technology. I loved my little Casio, it seemed like something from the future. Now once again the wearable technology category is set to grow from its $5 billion dollar baseline. Soon these wearable devices will be linking with ecosystems of Internet-enabled technologies […]