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Posts: Stephen Waddington

Stephen Waddington Author

Stephen is a Partner and Chief Engagement Officer, Ketchum and Visiting Professor in Practice, Newcastle University. Chairman of Future Proof policy unit and Past President, CIPR. Author of Brand Anarchy and #BrandVandals; and editor and contributor to Share This and Share This Too.

Connect with him on Twitter: @wadds

10 Insights from Mary Meeker’s Internet Trends Report

by Stephen Waddington| June 7, 2016

For media, marketing and public relations professionals, there’s a lot to learn from Mary Meeker’s third annual Internet Trends Report for 2016. Brands as experiences, voice recognition and the overvaluation of print advertising are all highlights from the report. I’ve worked my way through all 200+ pages last weekend—here’s what I spotted (click to tweet)…