Hilary Hanson McKean serves as global partner and president, North America. In addition to her global and regional leadership roles, Hilary drives global brand strategy and integration for a variety of Ketchum clients. Hilary is dedicated to brand insight and innovation – whether leading global workshops on connecting with millennial influencers or working with Ketchum’s practice leaders to bring forward differentiating offers to accelerate growth. Prior to her current Ketchum work, Hilary served as the Director of the 1996 Olympic Torch Relay. She is a Phi Beta Kappa graduate of the University of Oregon School of Journalism, proud parent to two college students, avid skier and traveler.
I recently learned in a new business pitch that more and more GenZennials define themselves as gender fluid. That’s almost half of the next generation who will be entering the work force. Imagine how different our workplace will be in the decade ahead as a result. Last year, my child, Alice, aka Kyle, came forward […]
This weekend, I spoke to several hundred college students at the PRSSA International Conference in Atlanta. It was a thrilling experience, and those who know me well won’t be surprised to hear that I encouraged them to fearlessly lean in to their innate leadership qualities—to boldly speak up and stand out. In an era of […]
Global agencies need to rally to offer both higher learning and higher purpose if we want to retain the next generation of leaders. Today marks the start of an iconic Ketchum tradition, Camp Ketchum. Camp is about innovation, inspiration and leadership. Recognized as one of the pre-eminent training experience among global communications firms, this year’s […]