Posts: Samantha Wolf

Samantha Wolf Author

Sam is a leader within Ketchum’s Media specialty where she creates and executes tailored media approaches for clients to help them maximize their reputation and visibility among key stakeholders.

In 2021, Vision and Visibility Are No Longer Electives for CEOs

by Samantha Wolf and Bill Zucker| February 9, 2021

As our nation reeled in the aftermath of the attack on the U.S. Capitol, a man whose mission is to fight for justice noticed a shift from the C-suite. “CEOs have become the fourth branch of government,” the Anti-Defamation League’s Jonathan Greenblatt told The New York Times. “They’re trying to hold the country together.” For […]

How the Election Cycle Will Impact the Tech Media Landscape 

by Samantha Wolf and Rebecca Pineiro| August 27, 2020

Virtual conventions are only the beginning. 2020 has been filled with unexpected developments, and this year’s U.S. election season is shaping up to be more of the same. For the technology industry, facing increased scrutiny from regulators while playing a critical role among consumers and businesses striving to connect during COVID-19, it’s important to understand […]