Filters
Ketchum author Kenya Alvarado

Kenya Alvarado is a senior account executive in Ketchum’s Purpose team. She has supported brand, social impact and sustainability campaigns across corporate clients in sectors including food, beverage and agriculture; consumer packaged goods; and financial services. Kenya graduated from American University in Washington, D.C., with a double B.A. in Public Communications and International Studies. She is also fluent in English and Spanish.

Posts: Kenya Alvarado

Five Trends That Will Define UNGA and Climate Week 2020

Five Trends That Will Define UNGA and Climate Week 2020

by Jonathan Younger and Kenya Alvarado| September 17, 2020

We recently made the case that this year’s historically unique United Nations General Assembly (UNGA) and Climate Week—set to kick off later this week—presents a one-of-a-kind opportunity for companies to assess and clarify their purpose strategies and define their roles in the post-COVID global recovery. As a microcosm of the challenges the world is facing […]

Listen or Lead? UNGA and Climate Week Offer a Moment to Assess a Company’s Purpose

Listen or Lead? UNGA and Climate Week Offer a Moment to Assess a Company’s Purpose

by Jonathan Younger and Kenya Alvarado| September 10, 2020

As the global COVID-19 pandemic forces agenda-setting conferences to go virtual, this year’s United Nations General Assembly (UNGA) and Climate Week—beginning Sept. 18—offers a pivotal moment for companies and brands to assess the strength of their purpose strategy and their ability to meet the challenges of a global recovery. Historically each fall, leaders in sustainability […]