Ketchum author Courtney Nally

Courtney Nally serves as the Executive Vice President of Entertainment within Ketchum Sports & Entertainment (KSE), working with account teams across the Ketchum network to develop strategies that leverage clients’ entertainment, sports and sponsorship investments and well as oversees all talent negotiation work on behalf of Ketchum clients.

In recent years, she has been responsible for negotiating talent on behalf of clients such as Pfizer, Takeda, MasterCard, Philips Sonicare, Liberty Mutual, Frito Lay, 7-Eleven—personalities ranging from Academy Award nominated actor Neil Patrick Harris to socially-conscious actress Sophia Bush to legendary actress Betty White.

She and her team also work with clients on overall entertainment partnerships and executions—including television show integrations, music festival and custom-built events.

Posts: Courtney Nally

television brand activations

Late Night Show Brand Integrations: What you need to know

by Courtney Nally and Erin Hanley| May 14, 2019

Brands love late night television—Carpool Karaoke—yes please! Fallon and Think Fast-done! And who doesn’t love Jimmy Kimmel’s sidekick Guillermo?! But before you dive in here, there are five elements to keep in mind before the integration even begins…