{"id":2994,"date":"2026-05-20T14:12:04","date_gmt":"2026-05-20T14:12:04","guid":{"rendered":"https:\/\/www.ketchum.com\/austria\/?page_id=2994"},"modified":"2026-05-20T14:12:04","modified_gmt":"2026-05-20T14:12:04","slug":"employer-branding","status":"publish","type":"page","link":"https:\/\/www.ketchum.com\/austria\/about-3\/employer-branding\/","title":{"rendered":"Employer Branding"},"content":{"rendered":"\n
\n
\n\n
\n\t\n\t\t\t\"\"\n\t\t
\n\t
\n\t\t
\n\t\t\t
\n\t\t\t\t\n\n\t\t\t\t\t

Employer Branding \u2013 Wobei wir Sie unterst\u00fctzen<\/h1>\n\t\t\t\t\t<\/span><\/a>\n\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t\n<\/section>\n\n
<\/div>\n\n\n
<\/div>\n\n\n\n
\n

<\/p>\n<\/div><\/div><\/div>\n\n\n\n

\n
<\/div>\n\n\n\n
\n

Der Wettbewerb um Talente ist hoch, gleichzeitig suchen viele Menschen nach Arbeitgebern mit klaren Werten und einem stimmigen Gesamtbild. Wir unterst\u00fctzen Sie dabei, Ihre Arbeitgebermarke von innen heraus zu entwickeln, eine starke Employer Value Proposition zu formulieren und diese entlang der gesamten Employee Journey sichtbar zu machen. So werden Sie f\u00fcr die richtigen Kandidat:innen attraktiver \u2013 und st\u00e4rken zugleich die Bindung Ihrer bestehenden Teams.<\/p>\n<\/div>\n\n\n\n

<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
\n
<\/div>\n\n\n\n
\n

Was wir anbieten<\/strong><\/p>\n\n\n\n

    \n
  • Externe Analyse: Markt- und Mitbewerbsanalyse<\/li>\n\n\n\n
  • Interne Analyse: Interviews, Website- & Social-Media-Audit<\/li>\n\n\n\n
  • Strategie & EVP-Entwicklung: Employee Journey, Personas, Positionierung<\/li>\n\n\n\n
  • Kampagnen & Creative Creation: Arbeitgeberkampagnen on-\/offline<\/li>\n\n\n\n
  • Ketchum LEAP \u2013 LinkedIn Employee Ambassador Program (Konzept, Trainings, Content)<\/li>\n<\/ul>\n\n\n\n
    <\/div>\n\n\n\n

    Unser Ansatz<\/strong><\/p>\n\n\n\n

      \n
    • Systematisch: Klarer Prozess von Analyse \u00fcber Strategie zu Umsetzung<\/li>\n\n\n\n
    • Partnerschaftlich: Mitarbeitende und F\u00fchrungskr\u00e4fte werden einbezogen<\/li>\n\n\n\n
    • Kanal\u00fcbergreifend: Von Karriere-Seite bis LinkedIn und Out-of-Home<\/li>\n\n\n\n
    • Messbar: KPIs wie Bewerbungsqualit\u00e4t, Reichweite, Engagement<\/li>\n<\/ul>\n<\/div>\n\n\n\n
      <\/div>\n<\/div>\n\n\n\n

      <\/p>\n","protected":false},"excerpt":{"rendered":"

      Der Wettbewerb um Talente ist hoch, gleichzeitig suchen viele Menschen nach Arbeitgebern mit klaren Werten und einem stimmigen Gesamtbild. Wir unterst\u00fctzen Sie dabei, Ihre Arbeitgebermarke von innen heraus zu entwickeln, eine starke Employer Value Proposition zu formulieren und diese entlang der gesamten Employee Journey sichtbar zu machen. So werden Sie f\u00fcr die richtigen Kandidat:innen attraktiver […]<\/p>\n","protected":false},"author":646,"featured_media":3023,"parent":5,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-2994","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nEmployer Branding - Ketchum Austria<\/title>\n<meta name=\"description\" content=\"Ketchum Austria - Home\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ketchum.com\/austria\/about-3\/employer-branding\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Employer Branding - Ketchum Austria\" \/>\n<meta property=\"og:description\" content=\"Ketchum Austria - Home\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ketchum.com\/austria\/about-3\/employer-branding\/\" \/>\n<meta property=\"og:site_name\" content=\"Ketchum Austria\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ketchum.com\/austria\/wp-content\/uploads\/sites\/8\/2026\/04\/shutterstock_2502076587-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.ketchum.com\\\/austria\\\/about-3\\\/employer-branding\\\/\",\"url\":\"https:\\\/\\\/www.ketchum.com\\\/austria\\\/about-3\\\/employer-branding\\\/\",\"name\":\"Employer Branding - Ketchum Austria\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ketchum.com\\\/austria\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.ketchum.com\\\/austria\\\/about-3\\\/employer-branding\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.ketchum.com\\\/austria\\\/about-3\\\/employer-branding\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ketchum.com\\\/austria\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2026\\\/04\\\/shutterstock_2502076587-scaled.jpg\",\"datePublished\":\"2026-05-20T14:12:04+00:00\",\"description\":\"Ketchum Austria - Home\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.ketchum.com\\\/austria\\\/about-3\\\/employer-branding\\\/#breadcrumb\"},\"inLanguage\":\"en\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.ketchum.com\\\/austria\\\/about-3\\\/employer-branding\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en\",\"@id\":\"https:\\\/\\\/www.ketchum.com\\\/austria\\\/about-3\\\/employer-branding\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.ketchum.com\\\/austria\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2026\\\/04\\\/shutterstock_2502076587-scaled.jpg\",\"contentUrl\":\"https:\\\/\\\/www.ketchum.com\\\/austria\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2026\\\/04\\\/shutterstock_2502076587-scaled.jpg\",\"width\":2560,\"height\":1707},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.ketchum.com\\\/austria\\\/about-3\\\/employer-branding\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.ketchum.com\\\/austria\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"About\",\"item\":\"https:\\\/\\\/www.ketchum.com\\\/austria\\\/about-3\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Employer Branding\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.ketchum.com\\\/austria\\\/#website\",\"url\":\"https:\\\/\\\/www.ketchum.com\\\/austria\\\/\",\"name\":\"Ketchum Austria\",\"description\":\"Ketchum Site\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.ketchum.com\\\/austria\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Employer Branding - Ketchum Austria","description":"Ketchum Austria - Home","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.ketchum.com\/austria\/about-3\/employer-branding\/","og_locale":"en_US","og_type":"article","og_title":"Employer Branding - Ketchum Austria","og_description":"Ketchum Austria - Home","og_url":"https:\/\/www.ketchum.com\/austria\/about-3\/employer-branding\/","og_site_name":"Ketchum Austria","og_image":[{"width":2560,"height":1707,"url":"https:\/\/www.ketchum.com\/austria\/wp-content\/uploads\/sites\/8\/2026\/04\/shutterstock_2502076587-scaled.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.ketchum.com\/austria\/about-3\/employer-branding\/","url":"https:\/\/www.ketchum.com\/austria\/about-3\/employer-branding\/","name":"Employer Branding - Ketchum Austria","isPartOf":{"@id":"https:\/\/www.ketchum.com\/austria\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.ketchum.com\/austria\/about-3\/employer-branding\/#primaryimage"},"image":{"@id":"https:\/\/www.ketchum.com\/austria\/about-3\/employer-branding\/#primaryimage"},"thumbnailUrl":"https:\/\/www.ketchum.com\/austria\/wp-content\/uploads\/sites\/8\/2026\/04\/shutterstock_2502076587-scaled.jpg","datePublished":"2026-05-20T14:12:04+00:00","description":"Ketchum Austria - Home","breadcrumb":{"@id":"https:\/\/www.ketchum.com\/austria\/about-3\/employer-branding\/#breadcrumb"},"inLanguage":"en","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.ketchum.com\/austria\/about-3\/employer-branding\/"]}]},{"@type":"ImageObject","inLanguage":"en","@id":"https:\/\/www.ketchum.com\/austria\/about-3\/employer-branding\/#primaryimage","url":"https:\/\/www.ketchum.com\/austria\/wp-content\/uploads\/sites\/8\/2026\/04\/shutterstock_2502076587-scaled.jpg","contentUrl":"https:\/\/www.ketchum.com\/austria\/wp-content\/uploads\/sites\/8\/2026\/04\/shutterstock_2502076587-scaled.jpg","width":2560,"height":1707},{"@type":"BreadcrumbList","@id":"https:\/\/www.ketchum.com\/austria\/about-3\/employer-branding\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.ketchum.com\/austria\/"},{"@type":"ListItem","position":2,"name":"About","item":"https:\/\/www.ketchum.com\/austria\/about-3\/"},{"@type":"ListItem","position":3,"name":"Employer Branding"}]},{"@type":"WebSite","@id":"https:\/\/www.ketchum.com\/austria\/#website","url":"https:\/\/www.ketchum.com\/austria\/","name":"Ketchum Austria","description":"Ketchum Site","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.ketchum.com\/austria\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en"}]}},"featured_image_src":"https:\/\/www.ketchum.com\/austria\/wp-content\/uploads\/sites\/8\/2026\/04\/shutterstock_2502076587-600x400.jpg","featured_image_src_square":"https:\/\/www.ketchum.com\/austria\/wp-content\/uploads\/sites\/8\/2026\/04\/shutterstock_2502076587-600x600.jpg","_links":{"self":[{"href":"https:\/\/www.ketchum.com\/austria\/wp-json\/wp\/v2\/pages\/2994","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ketchum.com\/austria\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.ketchum.com\/austria\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.ketchum.com\/austria\/wp-json\/wp\/v2\/users\/646"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ketchum.com\/austria\/wp-json\/wp\/v2\/comments?post=2994"}],"version-history":[{"count":0,"href":"https:\/\/www.ketchum.com\/austria\/wp-json\/wp\/v2\/pages\/2994\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/www.ketchum.com\/austria\/wp-json\/wp\/v2\/pages\/5"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ketchum.com\/austria\/wp-json\/wp\/v2\/media\/3023"}],"wp:attachment":[{"href":"https:\/\/www.ketchum.com\/austria\/wp-json\/wp\/v2\/media?parent=2994"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}