When is the right time to think about measurement? Ketchum’s Research Director, Ben Levine, shares his insights into making measurement and goal setting an integral part of a campaign.
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60 Seconds with Ketchum: Goal Setting and Effective Communication
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2024 Communications Trends
Major shifts in culture, tech, politics, and the economy set the stage for a year that will test the foresight, endurance, and creativity of communications professionals.
Our Cannes Lions Nominees
We’re thrilled to have these campaigns nominated at the 2023 Cannes Lions International Festival of Creativity. Have a look for yourself at each! The LEGO Foundation: The Most Boring Room Ever See how Ketchum and the LEGO Foundation teamed up to produce a funny, understated short film that encouraged parents worldwide to make […]
