food marketing

@ppetite Blog
Bee Marks Fund Honors the Achievements of Ketchum’s Nutrition Pioneer
Tropicana Helps Consumers Take Potassium to Heart
Roche Keeps Eye on Nutrition
Ketchum Food B2B Helps Beef Get More Value From the Same Cash Cow
Dale Bornstein
Cathy Kapica
Tom Barritt
Ilene Smith
Insights

"Today’s process is participatory in nature. It no longer is about top-down broadcasting of messages but bottom-up network effect and community dynamics–- it is a dialogue, a conversation."

— Ray Kotcher, CEO of Ketchum