Agency Receives Five Honorable Mentions, Including Large Agency of the Year and Campaign of the Year
Contact:
Robyn Massey
+1-646-935-3911
New York, March 7, 2008 – Ketchum, a leading global public relations agency, and its work with Delta Air Lines and Fireman’s Fund Insurance Company were recognized with two awards at last evening’s ninth annual PRWeek Awards ceremony, which was held at New York City’s Tavern on the Green restaurant. The agency was also honored with five honorable mentions, including Large Agency of the Year and Campaign of the Year, a special award honoring the best overall campaign of the year.
"I am extremely proud of the work that we continue to do on behalf of our clients and this recognition of that work," said Ray Kotcher, Senior Partner and CEO. "These awards are a reflection of the passion and precision our colleagues apply to their work and affirm the trust that our clients place in Ketchum as we work to help move their businesses forward. For all of this we are most grateful."
The award-winning programs:
Award Winners
Public Affairs Campaign of the Year
"The Campaign to Keep Delta My Delta"
Delta Air Lines
Arts, Entertainment & Media Campaign of the Year
"'Into the Fire': Igniting Support for America's Firefighters"
Fireman's Fund Insurance Company
Honorable Mentions
Large PR Agency of the Year
“Ketchum 2007: The Measure of Success”
Ketchum
Campaign of the Year
“The Campaign to Keep Delta My Delta”
Delta Air Lines
Product Development Campaign of the Year
“Scott Flushability”
Kimberly-Clark
Consumer Launch Campaign of the Year
“ThINK...Before You Ink! Kodak Revolutionizes the Inkjet Industry”
Eastman Kodak
Global Campaign of the Year
“ThINK...Before You Ink! Kodak Revolutionizes the Inkjet Industry”
Eastman Kodak
“Our team stood with Delta at its hour of need and in less than two months helped it defeat a hostile takeover and emerge as a strong, stand-alone company." said Kathy Jeavons, Senior Vice President, Ketchum Public Affairs, and Ketchum's lead on the campaign. “The Keep Delta My Delta campaign really did change the story from one focused on the financial benefits of a merger to Delta's story of an airline and its employees trying to stay independent and thrive. I am so proud of the work we did; we are honored to stand with Delta to receive this award.”
In addition to the award wins, Ketchum was proud to be nominated as a finalist in the following category:
Technology Campaign of the Year
“ThINK...Before You Ink! Kodak Revolutionizes the Inkjet Industry”
Eastman Kodak
PRWeek Awards are recognized as one of the industry’s highest accolades given annually to the best corporate, nonprofit and agency teams as well as the campaigns they produce. The awards honor best practices and creative excellence in public relations programming.
About Ketchum
A communications innovator, Ketchum ranks among the largest global public relations agencies, operating in more than 50 countries. With five global practices – Brand Marketing, Corporate, Healthcare, Food and Nutrition, and Technology – and specialty areas that include Concentric Communications (experiential marketing, events and meetings), Ketchum Entertainment Marketing, Ketchum Global Research Network, Ketchum Sports Network, Stromberg Consulting (change management and workplace communications) and The Washington Group (lobbying and government relations), Ketchum leverages its marketing and corporate communications expertise to build brands and reputations for clients. For more information on Ketchum, a unit of Omnicom Group Inc. (NYSE:OMC), visit
www.ketchum.com.
