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Submitted by admin on Mon, 2007-05-28 21:23.
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Ketchum leaders speak on a wide range of public relations and communications topics. Below are just a few of the speeches that members of Ketchum have delivered.
| Remarks on the 20th Anniversary of Ketchum Estratégia-- Ketchum CEO and Senior Partner Ray Kotcher speaks on the challenges and opportunities of six major trends shaping today's media landscape, on the occasion of the 20th anniversary of Ketchum's Brazil office. |
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| Public Relations, the Global Profession-- On Nov. 15, 2007, Ketchum Senior Counsel John Paluszek was the featured speaker at the 29 th annual Vernon C. Schranz Lectureship at Ball State University, where he addressed how public relations has arguably become a global profession because it functions in the public interest in virtually every part of the world. |
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| U.S “Propaganda” at Home and Abroad-- On Aug. 9, 2007, Ketchum Senior Counsel John Paluszek shared his perspectives on the responsibility of the U.S. government to communicate ethically as part of a panel titled “U.S. ‘Propaganda’ at Home and Abroad: Competition and Conflict Among Government Officials, the News Media and Public Relations Professionals” at the Association for Education in Journalism and Mass Communication Annual Convention in Washington, D.C. |
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| Planning an Effective PR Strategy-- At a March 2007 Chartered Institute of Public Relations (CIPR) conference in London, Ketchum London CEO David Gallagher and Ketchum London Planning Director Ruth Yearley examined the core components of a PR strategy, the do's and don'ts of formulating a strategy, and how to select the best people for the strategy process.
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| PRSA Chicago Leadership Reception Honoring Ray Kotcher-- At a Dec. 13, 2006, event in which he was honored by the Chicago PRSA Chapter as a “PR legend,” Ketchum Senior Partner and CEO Ray Kotcher outlined seven major public relations headlines from 2006. |
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| Association of Management Consulting Firms Annual Meeting-- At the 2006 annual meeting of the Association of Management Consulting Firms at the Harvard Club in New York City, Ketchum Senior Partner and CEO Ray Kotcher shared five lessons for helping companies address major change. |
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| Journey to the West: How Chinese Companies Can Successfully Engage With Stakeholders and the Media in the U.S. and Europe-- At a June 22, 2006, award ceremony for the China International Public Relations Association, Ketchum CEO Ray Kotcher discussed trends, issues and opportunities for Chinese businesses in working with Western companies. |
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| Join the Conversation-- In a May 14, 2006, commencement address to the Boston University College of Communication class of 2006, Ketchum CEO Ray Kotcher explains how new technologies are engendering new global dialogues and opportunities. |
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| Global Development: A Public Relations Leadership Opportunity-- On Dec. 2, 2005, Ketchum Senior Counsel John Paluszek delivered a speech at the International Public Relations Festival in Delhi, India, and described the crucial role public relations can play in addressing the gap between the world’s affluent and poor people. |
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| The Music of Ideas-- At the 2005 2nd World Public Relations Festival in Trieste, Italy, Ketchum Senior Counsel John Paluszek spoke about the promise of diversity initiatives in public relations education. |
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