Specialties

Ketchum’s specialties offer a full range of capabilities from entertainment, event, and sports marketing, to crisis management and change management, to lobbying and digital media services.

•	Communications Training Network	•	Concentric Communications (experiential marketing, events and meetings)	•	Investor Relations
•	Global Media Network	•	Ketchum Entertainment Marketing	•	Ketchum Corporate Social Responsibility
•	Issues & Crisis Management Network	•	Ketchum Sports Network	•	Litigation Communications
•	Ketchum Global Research Network	•	MMG (clinical trial patient recruitment and retention)	•	Multicultural Marketing
•	Ketchum Influencer Relationship Management	•	Stromberg Consulting (change management and workplace communications)	•	Women 25to54
•	Ketchum Interactive Communications	•	The Washington Group (lobbying and government relations)
•	Ketchum Public Affairs	•	Zócalo Group (word-of-mouth marketing)

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"Authentic marketing is not the art of selling what you make but knowing what to make. It is the art of identifying and understanding customer needs and creating solutions that deliver satisfaction to the customers, profits to the producers and benefits for the stakeholders."

— Philip Kotler, professor and author of Marketing Management