Ketchum and Its Clients Continue Winning Tradition

 

 

Contact: 

Allison Slotnick                                                                   

+1-646-935-4068

 

 

New York, N.Y., June 6, 2008 – Last evening, Ketchum, a leading global public relations agency, and its clients were honored with five Silver Anvil awards and two Awards of Excellence at the annual Public Relations Society of America (PRSA) ceremony, which recognizes the best in strategic public relations planning and execution.

 

Through the years, Ketchum has won a total of 107 Silver Anvil awards – more than any other public relations agency. Since the Silver Anvils were introduced in 1946, they have come to represent the highest standards of a complete public relations program encompassing research, planning, execution and evaluation.

 

“We are honored to be recognized for the work that Ketchum has done in partnership with our clients,” said Raymond L. Kotcher, Ketchum senior partner and chief executive officer. “The Silver Anvil is one of the most prized and respected distinctions in this industry. We are grateful to our clients for their collaboration and the trust that they place with Ketchum and our people. It engenders this potent, strategic, creative and measurable award-winning work.”

 

This year’s winners include:

 

 

 

"Saying 'No!' to US Airways' Hostile Takeover Bid: The Campaign to 'Keep Delta My Delta'"

Ketchum Public Affairs

 

Events and Observances: Business Products  
"'Live from New York!' Kodak Revolutionizes the Inkjet Industry"       
Global Brand Marketing and Technology Practices, Ketchum Entertainment Marketing, Global Media Network, Creative Network

Eastman Kodak Company

Global Communications
"ThINK . . . Before You Ink! Kodak Revolutionizes the Inkjet Industry"
Global Brand Marketing and Technology Practices, Ketchum Entertainment Marketing, Global Media Network, Creative Network

California Strawberry Commission

Marketing Business-to-Business: Products
"Building Strawberry Innovators One Chef at a Time"
Ketchum West Food & Nutrition Practice

 

Reputation/Brand Management: Business - Companies with Sales Over $10 Billion
"From Junk Food to Good Food: Building Advocates to Change the Perception of Frito-Lay Snacks"
New York Brand Marketing Practice and Zócalo Group

 

 

 

Marketing Consumer Products: Technology
"ThINK . . . Before You Ink! Kodak Revolutionizes the Inkjet Industry"
Global Brand Marketing and Technology Practices, Global Media Network, Creative Network

 

Marketing Business-to-Business: Products "Toshiba's Aquilion ONE Launch: Revolutionizing Healthcare in a Single Rotation"
Ketchum West Corporate Practice

 

 

Ketchum’s dedication to producing the highest quality work for its clients has resulted in a noteworthy roster of award wins for the year. The agency’s commitment to developing and executing innovative and strategic communications programs also has been recognized in 2008 at the PRWeek (U.S.) Awards, where Ketchum and its clients took home two awards and five honorable mentions, including one for Large PR Agency of the Year. In addition, Ketchum was honored by the Holmes Group at the Superior Achievement in Branding and Reputation (SABRE) Awards, where the agency and its clients won nine SABREs, including a Platinum SABRE for PR Program of the Year. Also in 2008, Ketchum has received three Silver ADDY Awards, two Effie Awards and one Hermes Creative Award.

 

 

A communications innovator, Ketchum ranks among the largest global public relations agencies, operating in more than 50 countries. With five global practices – Brand Marketing, Corporate, Healthcare, Food and Nutrition, and Technology – and specialty areas that include Concentric Communications (experiential marketing, events and meetings), Ketchum Entertainment Marketing, Ketchum Global Research, Ketchum Sports Network, MMG (clinical trial recruitment), Stromberg Consulting (change management and workplace communications) and The Washington Group (lobbying and government relations), Ketchum leverages its marketing and corporate communications expertise to build brands and reputations for clients. For more information on Ketchum, a unit of Omnicom Group Inc. (NYSE: OMC), visit www.ketchum.com.