What Every Business Communicator Should Know About Wikipedia

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Length : 10:08 minutes (9.29 MB) Format : MP3 Mono 44kHz 128Kbps (CBR)
Since its creation in 2001, Wikipedia has rapidly become one of the largest and most visited reference Web sites, with more than 680 million visitors projected for 2008. In this podcast, Ketchum Interactive Strategist Fernando Rizo breaks down the pros, cons and question marks of Wikipedia that every business communicator should know.

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