2006 Awards

Body Text

Public Relations Society of America Silver Anvil Awards 
Global Communications
"Cutting the Cord: Kodak Leads the Wireless Revolution"
Eastman Kodak Company with Ketchum      
 
Events and Observances (More than Seven Days): Business-Products
"Digital Trailblazing: Kodak Pops Up in Unexpected Places"
Eastman Kodak Company with Ketchum
  
Reputation/Brand Management: Business-Companies With Sales of More Than $500 Million   
"Redefining the 'Kodak Moment': Iconic Brand Develops into Picture of Innovation"
Eastman Kodak Company with Ketchum
    
Investor Relations: Companies With Sales of More Than $500 Million
"Creating the Department Store of the Future: Federated Department Stores' Acquisition of May Company"
Federated Department Stores with Ketchum
    
    
Public Relations Society of America Awards of Excellence
Marketing Consumer Services: Healthcare Services
"Plan for Your Health: Reachable, Teachable Moments"
Aetna with Ketchum
  
Integrated Communications: Consumer Products
"Battle of the PAM-azing Grillers"
ConAgra Foods with Ketchum
   
Marketing Business to Business: Products 
"New School Lunch Offerings with Ultragrain Win: Proving Kids Love Whole Grains a Whole Lot"
ConAgra Foods with Ketchum
 
Events and Observances (Seven or Fewer Days): Business-Products 
"Capturing Attention at CES 2006: Kodak Cements Itself as Consumer Electronics Leader"
Eastman Kodak Company with Ketchum
  
Events and Observances (More than Seven Days): Business-Services
"Answering the Call to Duty: Delivering Holiday Cheer to American Troops and Their Families"
FedEx and the National Christmas Tree Association and Ketchum
  
Marketing Consumer Products: Other
"A Hyundai Like You've Never Seen Before"
Hyundai Motor America with Ketchum
  
 
Public Relations Society of America Big Apple Awards (New York Chapter)
Corporate Communications: Reputation Management
“Redefining the ‘Kodak Moment’: Iconic Brand Develops into Picture of Innovation”
Eastman Kodak Company with Ketchum
 
Marketing Communications: International
“Cutting the Cord-Kodak Leads the Wireless Photography Revolution”
Eastman Kodak Company with Ketchum
 
Marketing Communications: New Health Care
“Showing People with Overactive Bladder Where to Stop When They Need to Go”
Novartis Pharmaceuticals with Ketchum
 
Marketing Communications: Existing Technology
“Geek Squad Rescues Star Wars Fans from Prequel-itis”
Best Buy with Ketchum
 
Special Events or Observances: One to Seven Days
“Frontline Becomes ‘Top Dog’ at the 2005 ESPN Great Outdoor Games”
Merial with Ketchum
 
Newsletter/Magazine
“First Data Trend Watch”
First Data Corporation with Ketchum
 
 
Public Relations Society of America Big Apple Award Honorable Mentions
Newsletter/Magazine
StyleWise: A Public Relations Style-and-Usage Newsletter”
Ketchum
 
 
 
 
SABRE (Superior Achievement in Branding and Reputation) Gold Awards
Business-to-Consumer Marketing (New Product)
“Chase Credit Cards with ‘blink’”
Chase Bank and Visa with Ketchum
 
Change Management
“Creating the Department Store of the Future: Federated Department Store''s Acquisition of May Company”
Federated Department Stores with Ketchum
 
International
“Putting The Genographic Project On the Map”
IBM and National Geographic Society with Ketchum
 
Public Affairs (Federal Government)
“Saving SUBASE New London: Submarine Center of Excellence Targeted for Closure”
State of Connecticut with Ketchum
 
 
SABRE Silver Awards
Internet Site
“Geek Squad Rescues Star Wars Fans from ‘Prequel-itis’: The Geeksquad.com ''Absentee Kit''”
Best Buy with Ketchum and GMR Marketing
 
Pet Products
“Paw & Order: Hollywood Meets Animal Health”
Merial with Ketchum
 
 
The Holmes Report Honors
One of the top five “Most Admired Public Relations Agencies”
 
 
 
 
PRWeek Awards
Global Campaign of the Year
“Putting the Genographic Project on the Map”
IBM and National Geographic Society with Ketchum
 
Technology Campaign of the Year
“Geek Squad Rescues Star Wars Fans from ‘Prequel-itis’”
Best Buy/Geek Squad with Ketchum
 
Healthcare Campaign of the Year
“Showing People with Overactive Bladders Where to Stop When They Need to Go”
Novartis Pharmaceuticals with Ketchum
 
Public Affairs Campaign of the Year
“Saving SUBASE New London: Submarine Center of Excellence Targeted for Closure”
The State of Connecticut with Ketchum
 
 
PRWeek Award Honorable Mention
Crisis/Issues Management Campaign of the Year
“Wendy’s Sticks to Values to Weather Chili Incident”
Wendy’s with Ketchum
 
 
 
 
Chinese International Public Relations Association (CIPRA) Gold Awards
Healthcare Sector
"When Boy Meets Girl"
Stemcyte with Ketchum Newscan Taipei
   
   
CIPRA Silver Awards
New Product Launch
“Clairol Fruit Fusion Event”
Clairol with Ketchum
    
Community Relations
“FedEx Safekids Event”
FedEx with Ketchum
    
International Communications
“The Athens Olympic Torch Relay”
Alem International Management and Athens 2004 Organizing Committee with Ketchum
     
Financial Communications
“The China Wireless IPO”
China Wireless with Ketchum
 

Share |


© 2003-2012 Ketchum Inc.