Making the Right Moves

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In an interview from the May 2009 issue of PR Tactics, Ron Culp, Partner and Managing Director of Ketchum Midwest and creator of the PR career-advice blog Culpwrit, shares his insights on networking, mentoring and managing a PR career amid a global recession. (Reprinted with permission from the May 2009 issue of PR Tactics. Copyright 2009 Public Relations Society of America.)

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Keywords :
Ron Culp, corporate communications consultants, corporate reputation management, public relations firms, public relations careers, public relations jobs, public relations mentoring

"Today’s personal media don’t just allow two-way interaction – they demand it – and this is the cornerstone of the new age of the creator. This is truly a revolution without bystanders."

— Paul Saffo, director of the Institute for the Future