John Benbrook

Select Specialities

MMG

Photo

Details

Partner and CEO and President, MMG
Rockville, Md.
+1-301-984-7191
jbenbrook@mmgct.com

Send to a Friend

Keywords :
patient recruitment, patient retention, pharmaceutical marketing, clinical trial recruitment, John Benbrook, pharmaceutical communications, pharmaceutical public relations, pharmaceutical PR

"Authentic marketing is not the art of selling what you make but knowing what to make. It is the art of identifying and understanding customer needs and creating solutions that deliver satisfaction to the customers, profits to the producers and benefits for the stakeholders."

— Philip Kotler, professor and author of Marketing Management