Amy Palladino Cofone Named Director of Ketchum’s New York Technology Practice

 

Robyn Massey                                                

Ketchum                      

+44-(0)20-7611-3658                                                     

 

Alicia Stetzer

Ketchum

+1 646-935-3910

 

 

New York, Dec. 11, 2008 – Amy Palladino Cofone has been named Director of Ketchum’s New York Technology Practice.

 

In her new role, Palladino Cofone, who recently served as Worldwide Account Director for Kodak, will also assume the responsibilities of Account Director for Nokia’s North America region. As Practice Director, Palladino Cofone will manage and support existing clients, including Advanced Micro Devices, IBM, Kodak and Nokia, while looking to grow the practice’s client base. 

 

“We are excited by the vision Amy has for the New York Technology Practice,” said Esty Pujadas, Partner and Director of the Global Technology Practice. “Her depth of experience in deep technology, Web services and consumer marketing, combined with her history of excellence at Ketchum, make her an outstanding choice to run our growing New York Technology Practice. We are confident she will continue to prove herself as an asset to the agency.”

 

Palladino Cofone said, “Technology touches every part of our lives, and our practice will evolve to mirror that reality. We will look beyond traditional technology companies to serve brands that use technology as the foundation for building consumer products and services or as a competitive advantage in providing healthcare services. I am pleased to have the opportunity to work with Esty as well as the leaders of Ketchum’s Brand Marketing, Corporate and Healthcare Practices to evolve our offerings.” 

           

Prior to joining Ketchum, Palladino Cofone served in the technology and consumer-marketing practices of several leading global PR agencies, where she worked with top brands including IBM, Intel, Nike, Pfizer, Procter & Gamble and Sun Microsystems.

           

Palladino Cofone graduated from Cornell University with a B.S. in public communication. 

 

A communications innovator, Ketchum ranks among the largest global public relations agencies, operating in more than 50 countries. With five global practices – Brand Marketing, Corporate, Healthcare, Food and Nutrition, and Technology – and specialty areas that include Concentric Communications (experiential marketing, events and meetings), Ketchum Sports and Entertainment Marketing, Ketchum Global Research Network, MMG (clinical trial recruitment) and Stromberg Consulting (change management and workplace communications), Ketchum leverages its marketing and corporate communications expertise to build brands and reputations for clients. For more information on Ketchum, a unit of Omnicom Group Inc. (NYSE:OMC), visit www.ketchum.com.